Barclays Investment Managers
Barclays Investment Managers combines the best of human expertise and technological precision to create a truly unique investment management business.
I created a brand positioning based around the idea of data-driven sculpture that brought together expertise, craft and flair. Then I worked with agency art directors, sculptors and senior stakeholders on both sides of the Atlantic to turn this into a fully realised identity, including commissioning a bespoke piece of art based on Barclays data.